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How It All Started

A Cozy Beginning

Cozy Critters began with Hailee’s love for keeping her dog, Rhubarb, cozy. During the cold winter months, she warmed Rhubarb’s blankets in the dryer daily but wanted a more practical solution. When she couldn’t find the perfect sweater online, she decided to create her own.

From Idea to Creation

Determined to give Rhubarb something special, Hailee taught herself to sew custom sweaters. With her husband Joe’s guidance, the idea grew as Rhubarb’s followers loved the designs, turning Hailee’s passion into a thriving business.

Building a Dream Together

Together, Hailee and Joe turned a passion project into a dream business, offering playful and stylish sweaters to dogs everywhere—with Rhubarb happily modeling every step of the way.